Published On: Mon, Jan 28th, 2013

Casino employees reaching out

Harrah’s HEROs provided over 12,000 hours of volunteer service in 2012

Over the past twelve months, employees at Harrah’s Cherokee Casino Resort have given back to their community by plowing dirt, donating blood, participating in Relay for Life and cancer awareness events, cooking at the Community Table and collecting food and toys for local organizations.

HotelTowersIn 2012, Harrah’s Employees Reaching Out (HERO) provided over 12,200 hours of volunteer service to their neighborhoods and communities, surpassing the property’s goal and reinforcing a long-standing culture of volunteerism.

“I am so proud of our employees for making the decision to generate a substantial impact by volunteering and representing Harrah’s Cherokee in such a positive way,” Harrah’s Cherokee General Manager and Senior Vice President Brooks Robinson said. “The HERO program is a large part of our public pledge to help make local communities a healthy and vibrant place to live and work. Thank you Harrah’s Cherokee employees for all your many volunteer hours and for helping us reach our goal!”

For the fourth year, Harrah’s Cherokee employees have contributed more than 5,000 hours of volunteer service. With volunteerism a primary aspect of the culture, employees were challenged by Robinson to increase their number of volunteer hours.

“We have made it a priority to organize volunteer opportunities on property and throughout our communities to match our employees’ interests, talents, and availability,” Harrah’s Cherokee VP of Human Resources and Community Relations Jo Blaylock said. “As we continue into 2013, we have set a goal to reach 12,500 hours of volunteer service.”

Harrah’s Cherokee employees participated in a variety of volunteer activities, including construction with Habitat for Humanity, bagging rice for MANNA Food Bank, serving hot meals at Tsali Care Center, planting a community garden, donating blood to the American Red Cross, participating in charity half marathons and 5K races, coaching little league teams, and much more.

– Harrah’s Cherokee

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